TaylorMade Kalea Gold women’s club line: 3 things you need to know

TaylorMade Kalea Gold women’s club line: 3 things you need to know
taylormade women club kalea gold

TaylorMade’s Kalea Gold women’s club line comes in a 10-piece set.

Realizing everyone doesn’t have time to consume endless content on club launch day, we’re offering a fresh version of our detailed tech write-up that focuses on the high points.

Here’s what you need to know about TaylorMade’s Kalea Gold women’s club line that’s available for pre-order in stores and through TaylorMade’s official site for $1,899 (10-piece set plus bag).

taylormade women club kalea goldtaylormade kalea gold

Package set
Mention the word “package set” to a female golfer and there’s a good chance you’ll catch an eye-roll. For years, women golfers had few options in the marketplace until TaylorMade principal engineer Michelle Penney came along and created a line of Kalea clubs that broke the one-size-fits-most mold.

If the initial release of Kalea was a welcome surprise, consider TaylorMade’s Kalea Gold line the new gold standard for women’s clubs. (Yes, we went there.)

“We decided to name this line Kalea Gold because we wanted to set the gold standard with our second premier women’s line. We’re building on the momentum of Kalea Premier to create a premium product line through design, technology, and performance,” Penney said. “The most important part of the DNA of this product is that it’s designed by women, for women. Kalea Gold represents a new and fresh way of thinking about women’s golf club design.”

taylormade kalea gold
Through direct feedback, every club in the line now sports white, blue and gold accents. TaylorMade
To create the premium lineup, Penney’s team tapped four distinct groups to help shape the clubs — TaylorMade’s women’s advisory board, their own women’s golf and social club, women’s data-driven/perception test panels and Kalea Premier online reviews. The women’s advisory board is comprised of female industry professionals in the golf space located across Europe who teach and fit, while TaylorMade’s women’s golf and social club consists of company employees who provide real-time feedback on everything from colorways to grips. TaylorMade didn’t want to leave any stone unturned during the design process.

What Penney’s team learned from the feedback was women preferred more “elegant colors,” like white, blue and gold, as opposed to the soft pastels used in previous cycles. The clubs needed to be lightweight, forgiving and perform, but they didn’t have to be super game-improvement. Yes, the line is designed with first-time golfers in mind, but a significant group of Kalea Gold users are making it their second or third set of clubs.

In other words, they needed to look good and perform for a wider group of playing abilities.

Carbon coming
Go back and look at the previous Kalea Premier line and you’ll notice the driver is missing the carbon face found on the most recent Qi10 driver. That will change with Kalea Gold. The driver in the line utilizes Carbonwood construction throughout the head, which allows for a redistribution of weight that’s strategically returned to the structure to optimize energy transfer, launch and improve ball speeds.

 

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